PHL tourism campaigns in Tel Aviv

Tourism Secretary Bernadette Romulo-Puyat brings the country’s tourism campaign to in the Annual International Mediterranean Tourism Market (IMTM) 2019 in Tel-Aviv, Israel.

Israel Tourism Minister Yariv Levin greeted Secretary Romulo-Puyat during a courtesy call to the former’s office in Jerusalem. In the meeting, both officials reviewed the proposed direct flights from Manila to Israel and the endorsed labor agreement that enables up to 1,000 Filipinos to work in Israeli hotels.

Statistics from the Israel Ministry of Tourism showed that a total of 28,600 Filipinos visited Israel in 2018 with a 31% increase versus 2017 while the Philippines managed a growth of 16.61% increase in 2018 over the previous year with a 20,343 Israelis touring the country. Philippine passport holders are allowed in Israel using a visa-free access up to 90 days.

Also present in the meeting were Ambassador Neal Imperial, Undersecretary Benito Bengzon Jr., Israel Tourism Director to India and the Philippines Hassan Madah and embassy officials.

“In 2018, we have reached an amazing and historic record with over 4.12 million tourists arriving in Israel. We have broken incoming tourism records and this achievement is the direct result of intensive work that we are doing at the Tourism Ministry. This achievement is a result of a revolutionary change in marketing strategy; infrastructure development; opening direct routes from new destinations and creating collaborations with some of the largest travel agents in the world. Incoming tourism makes a huge contribution to both Israel’s economy and its’ image,” Minister Levin said.

The IMTM is an annual tourism event that brings together professionals and service providers from the tourism industry and introduces new attractions and tourist destinations.

News source: Manila Bulletin